CASE MODEL

gaux™

New Standard of the Home Electronics,
2012/05, with Homebuilder company

gaux™ examine whole experiences of consumer electronics.
For the flood of appliances and the inconsistent system,
we created advanced standard for the appliances.

Which comes first a function or an action?

Fundamental reconsideration on user interface

In the beginning of this project, our focus started from questioning why the controllers of home electronics are, in a sense, inconsistent? Soon after; however, our inquiry moved to the next lower layer.

The another question is following; “is the form of consumer electronics the most suitable for our modern life?” In the past when the ancestor of home electronics was invented, it must respond its intention or demand of that time. In these days, on the other hands, the motion and function of our gadgets are decided in advance.
What we want is not “fingering button to adjust the direction of the wind and to set indicator 25°C, but simply warm the room.

Reflecting on the history of each product, you will find a simple engine which accelerates the evolution of products by responding the humans demands as directly as possible is underlying modern culture.
(Someone would express their regret, but) there is a movement which moves to the future in which products vanish physically in corresponding to the demands.

Then, we reached a conclusion to put forward “idea of UI which manipulates phenomenon super-directly” and “exemplary model of an age of transition and today” for the coming future.

One problem can be a clue to reach deeply rooted problems depending on the approach.

Process-less & Super directly

IIf we look at the history of products, human being has been improving commodity by minimizing – even to nearly zero – the mass of products, and to reduce the process between action and what the user wants to do. We named this “program” ‘Process-less’.
iPhone which keep assembling many functions that various products used to play and getting thinner is one of the conceiving case, but we took “flint and IH(Induction Heating)” that is closer to home electronics as the example. It sounds tautological, but what human desire is not handling fire, but just want to heat what they want. That means, the approach keeps changing and being minimized even the purpose is consistent throughout the history.

Whereas, we envisaged the future UX beyond this engine is heading for. We predict that this movement veers direction in which people will enjoy controlling phenomenon directly – we name this impending reality, “Super Directly”.
Consequently, establishing an UI which will pursue until “Super Directly” became a core theme in this project.
(Perhaps, someone would balance their own body temperature instead of adjusting room temperature –, but there will be a specific number of people who enjoy using silex equally.
This forecast is about alternative possibility, and where are we standing now is another story though…)

Researching UI of various home appliances

Our research went from listing up manipulation system of home appliances in the market and conducting abduction. Then we realized that what problematic is not the fact that each controller have different design rule, but that each home electronics have inconsistent operating models.

While many appliances have existed for centuries, the form of them such as refrigerator, washing machine, or vacuum cleaner does not change essentially. Hereby, regardless of the responding the market request, the shape of appliances determines their function.

Between the distant future and recent past

Throughout these researches, the concept, “Process-less” and “Super Directly” got exteriorized gradually. In the process of designing, in order to keep balance between this futuristic idea and a realistic image, designers circulate in two opposite realms.

Designing architects cross-sectionally

Based on distinct concept, we moved to the next step.
As we designed the information architecture, we sorted appliances by a phenomenon instead of the name. As far as devices which have multi features, we put them in the same format to make it simple.

“Designing comfortable output which keeps the balance
between futuristic idea and realistic image.”

Refrain from being fanciful futurism

Not being a fanciful futuristic design is important. Speculative approach sometimes ends up with unrealistic expectations. Seeking solution for both the future society, as well as tomorrow is imperative mission.

WIND

Controlling air volume and flow by the single system.
It appears when the user needs, and they can adjust intuitively by touching the display.

HEATING

The basic information such as total cooking time or cooking temperature are indicated animation effects and color gradation.
The user can enjoy cooking more sensuously.

WASHING

All necessary information such as water volume, temperature, and time are visually informed. We made the user experience as if they are touching this information directly.

BATH

You do not need to go to the bathroom to set up warmth, amount of water. Graphical information tells you the appropriate volume.

LIGHTING

You can adjust “lightness” itself. It feels like touching a mass of the photon. Also, the direction and volume of light are controllable on their own terms.

AIR-CONDITIONED

This UI evokes users an experience as if they regulate the tangible air.

Controlling air volume and flow by the single system. It appears when the user needs, and they can adjust intuitively by touching the display.
The basic information such as total cooking time or cooking temperature are indicated animation effects and color gradation. The user can enjoy cooking more sensuously.
All necessary information such as water volume, temperature, and time are visually informed. We made the user experience as if they are touching this information directly.
You do not need to go to the bathroom to set up warmth, amount of water. Graphical information tells you the appropriate volume.
You can adjust “lightness” itself. It feels like touching a mass of the photon. You can control the direction and volume of light on their own terms.
This UI evokes users an experience as if they warm and cool tangible air.
We established an experience which the user can feel they directly adjust the tempter within the box.
Regardless whether it is TV program or Youtube, you can switch with a single format.

We think visual expression is an appropriate medium to realize both futuristic idea and realistic and comfortable reality which evokes a tangible vision. Depicting future perception and presenting its pathway are two things.”

CREDIT

THIS PAGE IS DIRECTED BY VISUALIZATION Yumi Shimazu (THE EUGENE Studio Visualization Dept.), Takuya Uemura (Life Long Kindergarten)
TEXT & TRANSLATION Yusuke Nishimoto (THE EUGENE Studio Visualization Dept.)
New standard of home electronics 02, gaux™ EXECUTIVE DIRECTION THE EUGENE Studio Visualization Dept.
VISUAL &
ARCHITECTS
Yumi Shimazu (THE EUGENE Studio Visualization Dept.), Shota Fujii (Life Long Kindergarten), Yosuke Chiai
BUSINESS DEVELOPMENT Object of Null,inc.
VENUE Exhibition booth of Daiwa House Industry